Job Description
Position: Digital Marketing Strategist
Company: Hootsuite Rwanda
Location: Nyanza, Rwanda
Experience: 2-4 years
Education: Bachelor’s degree in Marketing, Communications, or related field
Employment Type: Full-time
Industry: Marketing
Department: Digital Marketing
Salary: 3,000,000 – 4,500,000 SSP
Vacancies:1
Company Overview
Hootsuite Rwanda is a leading global social media management platform empowering businesses to streamline their digital marketing efforts. With operations in over 20 countries, Hootsuite is committed to fostering innovation and digital transformation in emerging markets like Rwanda. The company offers cutting-edge tools for social media scheduling, analytics, and team collaboration, supporting brands to engage audiences effectively across multiple platforms.
Job Overview
Hootsuite Rwanda is seeking a dynamic Digital Marketing Strategist to drive the company’s online presence and support client success. This role is ideal for candidates passionate about leveraging digital tools to create impactful marketing campaigns. The position offers opportunities to work with diverse industries, including technology, education, and e-commerce, while contributing to Rwanda’s growing digital economy.
For more information about career opportunities at Hootsuite, visit https://rwandajobsearch.com.
Key Responsibilities
- Develop and execute comprehensive digital marketing strategies for Hootsuite’s Rwandan clients.
- Manage social media campaigns across platforms including Facebook, Instagram, LinkedIn, and Twitter.
- Analyze campaign performance using tools like Google Analytics and Hootsuite Insights.
- Create engaging content, including blog posts, videos, and infographics, to enhance brand visibility.
- Collaborate with cross-functional teams to align marketing initiatives with business goals.
- Monitor industry trends and competitor activities to identify growth opportunities.
Required Skills
- Proven experience in digital marketing, preferably in a B2B or B2C environment.
- Strong proficiency in SEO/SEM, email marketing, and paid advertising (Google Ads, Meta Ads).
- Excellent written and verbal communication skills in English and Kinyarwanda.
- Knowledge of CRM tools (HubSpot, Salesforce) and project management software (Asana, Trello).
li>Ability to manage multiple projects simultaneously under tight deadlines.
Education
- Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
- Advanced certifications in Google Analytics, Facebook Blueprint, or HubSpot are a plus.
Experience
- 2-4 years of experience in digital marketing roles, with a focus on strategy development and execution.
- Previous experience in the technology or SaaS industry is advantageous.
Salary
3,000,000 – 4,500,000 SSP per month, commensurate with experience and performance.
Benefits
- Comprehensive health insurance coverage for employees and dependents.
- Professional development budget for courses, certifications, and conferences.
- Flexible work hours and remote work options.
- Performance-based bonuses and annual salary reviews.
- Access to Hootsuite’s internal training programs and mentorship opportunities.
Training
- Onboarding program to familiarize with Hootsuite’s tools and workflows.
- Quarterly workshops on emerging digital marketing trends and best practices.
- Leadership development initiatives for high-potential employees.
Working Environment
Hootsuite Rwanda promotes a collaborative, inclusive, and innovative workplace. The office in Nyanza is equipped with modern facilities, including co-working spaces, meeting rooms, and wellness amenities. The company encourages work-life balance and supports employees in achieving personal and professional growth.
Application Process
Interested candidates should submit their CV and a cover letter to the company’s official portal. Shortlisted applicants will be invited for virtual interviews followed by in-person assessments. The deadline for applications is 2026-08-08.
Equal Opportunity Statement
Hootsuite Rwanda is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, gender, religion, age, or disability.
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